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Authors: Avinash Kaushik List Price: $39.99 Our Price: $20.97  | Dewey decimal number: 658 ISBN: 0470529393 Number of pages: 504 Publication date: 2009-10-26 Publisher: Sybex EAN: 9780470529393 Binding: Paperback |
Book Description Adeptly address today’s business challenges with this powerful new book from web analytics thought leader Avinash Kaushik. Web Analytics 2.0 presents a new framework that will permanently change how you think about analytics. It provides specific recommendations for creating an actionable strategy, applying analytical techniques correctly, solving challenges such as measuring social media and multichannel campaigns, achieving optimal success by leveraging experimentation, and employing tactics for truly listening to your customers. The book will help your organization become more data driven while you become a super analysis ninja! Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file. Like and Supporting Books
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